eight dimensions of quality
1. Performance
brands can usually be ranked objectively on individual aspects of performance.
2. Features
Features are additional characteristics that enhance the appeal of the product or service to the user.
3. Reliability
This is a key element for users who need the product to work without fail.
4. Conformance
Is the product made exactly at the designer intended customer usually think high quality product as which exactly needs the requirements place on it.
5. Durability
Durability measures the length of a product’s life. When the product can be repaired, estimating durability is more complicated. The item will be used until it is no longer economical to operate it. This happens when the repair rate and the associated costs increase significantly.
6. Serviceability
Serviceability is the speed with which the product can be put into service when it breaks down, as well as the competence and the behavior of the service person.
7. Aesthetics
This is the usual appeal of the product, often taking into account factors such as style, colour,packing alternative and other sensory features. i.e.Those that have features the basic performance of the competition.
8. Perceived Quality
Perceived Quality is the quality attributed to a good or service based on indirect measures.
Quality (business)
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